Course Catalog Entry
 

Course ID: SPAD  530
Effective Date: 03/02/2017
Title: Sport Promotion and Sales
Career: Graduate
Credit Hours: 3.00
Description: Prerequisite: Junior standing or consent of instructor. Covers the application of various promotional strategies such as advertising, direct sales, sales promotion, and publicity and examines how those strategies are integral to a sport organization's marketing plan.

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